Crack the Customer Code

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Crack the Customer Code is dedicated to helping business professionals, small business owners, and customer-facing professionals learn the ins and outs of creating great customer experiences. With interviews and insights from a wide range of experts in the field, Crack the Customer Code will explore both timely and timeless topics, from how to increase customer loyalty through social media to why customers are more prone to lose control with companies nowadays. Crack the Customer Code provides a peek behind the curtain of what customer experience professionals really know about customers and how to make them happy and keep them loyal.

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Recent Reviews
  • Conscious_Marketing_&_PR
    Excellent podcast!
    This podcast is serving small bites of wisdom in each episode! I love how informative and entertaining it is.
  • Potato_is_good
    Amazing Podcast
    This podcast is as entertaining as it is useful. Every episode is packed with valuable information, but Adam and Jeannie know how to keep things interesting. Especially recommend this to anyone who is interested in developing more meaningful relationships with their customers.
  • MrEddieTurnerJr
    One of the Best Podcasts Available
    Adam and Jeannie have one of the best podcast around! I love listening to their podcasts and highly recommend it for others. Leaders who want to Crack the Code and grow should tune in regularly!
  • Brooke Craven
    Awesome Podcast!!
    Adam & Jeannie, hosts of the Crack the Customer Code podcast, highlights all aspects of customer service and more in this can’t miss podcast. The host and expert guests offer insightful information and advice that is helpful to anyone that listens!
  • J. Barshop
    Awesome show, highly recommend!
    Adam, Jeannie and their guests provide some incredibly actionable and compelling content on how to effectively grow your business by championing your customer. Highly recommend listening and subscribing to Crack the Customer Code if you want the knowledge AND mindsets to build a brand customers flock to (and reach your overall business goals as a result)!
  • jlecocq
    Best business focused podcast
    I've found this podcast SO valuable that I had to stop listening during my commute to work. I have a 2 hour round trip drive and found myself wanting to take notes and write down ideas. I would either forget my thought by the time I arrived and couldn't figure out a good handsfree way to capture them. So many good thought starters!
  • Terri in Fairhope
    Oh the election!
    I tuned in for the first time this evening. With the inauguration of our new US President just days away, I decided to tune into your 11/17 podcast "Election Day". You hit the nail on the head in so many ways. I love Jeannie's comment that if you think neutral = good, that's a recipe for disaster. Don't miss that neutral group the lies between the loyal customer and the complainers. This most recent election is a perfect example of why that group is so important! Great stuff, Adam & Jeannie. Keep up the good work!
  • CaraF13
    Always glad I listened!
    So thrilled that Adam and Jeannie highlight such valid topics such as change! I appreciated being reminded of the 4 stages of change. The inteviews are perfect length and get right to the actionable steps on how to keep the loyaly of customers. Cara Faith-Interview Valet
  • Randi Busse
    Customer Service is Serious Business!
    And Adam and Jeannie take a serious subject and inject humor into it. Their conversations are filled with nononsense tips and stories about customer service that can help every business improve. I highly recommend you listen and subscribe.
  • ThomSinger
    Great show.
    Well done and enjoyable podcast
  • Dawarmt
    Awesome Podcast
    Insightful and entertaining. Give it a go and you are sure to pick up something useful. Jeannie and Adam are excellent. They keep it moving while providing great advice about today's consumers.
  • Tom Morkes
    great podcast
    These two are great hosts. They provide great information in each episode and choose really interesting guests. Great show!
  • Terri Goldstein, The Goldstein
    Amazing!
    Adam and Jeannie are amazing hosts offering practical insight for anyone looking to create great customer experiences. Their podcast is informative and entertaining. Definitely worth listening to!
  • @Soulati
    Best Customer Service Tips
    Adam and Jeannie crack up as they crack the code about customers, and the rapport is entertaining and educational. Love the energy and all the wonderful guests on this show. Subsribe! Definitely. #RockHot! ~Jayme (of course)
  • Ryan Ryanson Esquire
    Insightful and fun
    Jeannie and Adam are more than just customer experience experts, they’re insightful and empathetic people. This podcast is a testament to just how much they “get it.” If you have customers or provide any type of service, you should be listening to this religiously.
  • Tabitha1234
    Great customer experience perspectives!
    I enjoy listening to Adam and Jeannie. They have interesting guests and share such great perspectives and best practices on customer experience.
  • DenimMane
    Brilliant!!!
    Great Podcast offering excellent insight for business leaders and/or anyone else interested in doing a better job for their customers!
  • Anna23252
    Fresh, insightful and actionable
    Thanks Jeannie and Adam for putting out a podcast we can all learn from. Topics span industries and give us something we can all take with us to our next customer interaction.
  • RobHann
    Worthwhile and informative
    This is a very insightful podcast focusing on how to best serve your customers. There hasn't been one broadcast that I haven't said "a ha! I need to implement this!" Good stuff!
  • Eunice Flores
    MUST LISTEN!!!
    This podcast is a MUST LISTEN if you have or deal with customers in your business. Adam and Jeannie deliver relevant, important, and even funny information all related to customer experience. I cannot wait to hear more!
  • Soloman G
    Everyone impacts the customer experience.
    Adam & Jeannie, Thanks for doing what you do. One of my favorite sayings is, "Thank you for showing us what not do!". Which is exactly the situation in the scenario you shared about the CEO that doesn't involve him/herslf in the customer experience. The next chapter of that scene is when the CEO just doesn't understand why the buisness is failing. Whether you are a salesperson, inventory person, accountant, IT or even the CEO if what you do on the daily basis doesn't impact the customer and the customer experience you are quietly cracking the foundation of your business. You can have a fantastic product, great benefits for the employees, pretty "adjectives" that make your business fun but if you don't rap that into focusing on the customer your competitors will and you will be asking what happend as you are closing the doors. Thanks again & keep it up!
  • Eric Determined
    The right team for the job!
    A well rounded podcast, bringing a new speaker for each show, led by skilled customer experience experts in Jeannie Walters and Adam Toporek. Great lessons shared, take a listen!
  • mikewittenstein
    A Podcast About Customer Experience That Is An Experience!
    Jeannie Walters and Adam Toporek (friends and colleagues) have put together a fresh program on customer experience. It’s fun. It’s focused. And it will help you make the experience at your business better. They tell stories and balance smart guests with a light vibe. Two thumbs up!
  • JudicialBlues
    Points for any industry
    Great topics and conversation on issues that can translate to any industry.
  • things 87654
    Smart Conversation
    Finally a podcast that deals specifically best practices in Customer Experience. Two sharp hosts and some great discussion. I found this podcast to be a great practical guide to the front lines of recruiting and retaining customers.
  • BigShoulders66
    So much smarts...
    If you have customers you should be listening to this podcast. Two smart guests, with lots of great advice and info — these two are pros!
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